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Which of these activities does NOT involve a wholesaling transaction?


A) The sales of pharmaceuticals to U.S. medical labs
B) The sales of pharmaceuticals to final consumers for self-testing
C) The sales of pharmaceuticals to foreign medical labs
D) The sales of pharmaceuticals to state government medical labs

E) All of the above
F) B) and C)

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Which wholesale format is owned by its member firms?


A) Cash-and-carry wholesaler
B) Rack jobber
C) Franchise wholesaler
D) Wholesale cooperative

E) B) and D)
F) B) and C)

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A home improvement center could use a single specialty-merchandise wholesaler in purchasing most of its products.

A) True
B) False

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Which wholesaler assumes responsibility for marketing the entire output of a manufacturer?


A) Manufacturers'/service providers' agents
B) Commission merchants
C) Rack jobbers
D) Selling agents

E) A) and B)
F) B) and C)

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Which type of wholesaler is best equipped to serve small and scattered accounts on a profitable basis?


A) Rack jobber
B) Truck/wagon wholesaler
C) Mail-order wholesaler
D) Franchise wholesaler

E) All of the above
F) C) and D)

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Which wholesale function is NOT provided by selling agents?


A) The negotiation of price
B) Delivery of goods to customers
C) The granting of trade credit
D) Taking title to products

E) A) and D)
F) B) and D)

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Which statement concerning drop shippers is correct?


A) They arrange direct shipments from suppliers to customers.
B) They do not legally own the products they store.
C) They do not assume responsibility for unsold goods.
D) They purchase, store, and ship products.

E) B) and C)
F) B) and D)

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A negative consequence of manufacturer/service provider wholesaling is that a retailer has to deal with many more suppliers than it would have to if the manufacturers use merchant wholesaling.

A) True
B) False

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Full-service merchant wholesalers act as the sales arms of their manufacturers; selling agents act as the manufacturers' ___ departments.


A) sales
B) brokerage
C) marketing
D) physical distribution

E) B) and C)
F) C) and D)

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Which two wholesalers provide a similar range of services for their retailer members?


A) Rack jobbers and cash-and-carry wholesalers
B) Rack jobbers and drop shippers
C) Cash-and-carry wholesalers and drop shippers
D) Franchise wholesalers and wholesale cooperatives

E) A) and D)
F) C) and D)

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Discuss the statement, "Independent wholesalers are very much in the middle, not fully knowing whether their allegiance should be to manufacturers/service providers or their own customers." Apply this statement to an agent who is paid on a commission basis by a seller.

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The statement "Independent wholesalers a...

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A manufacturer's providing liberal credit terms for its merchant wholesalers illustrates selling to the wholesaler.

A) True
B) False

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The smallest category of wholesalers in terms of both sales and number of establishments is agents and brokers.

A) True
B) False

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Agricultural produce is typically handled by which two types of wholesalers?


A) Rack jobbers and franchise wholesalers
B) General-merchandise and specialty-merchandise wholesalers
C) Wholesale cooperatives and commission merchants
D) Food brokers and rack jobbers

E) None of the above
F) C) and D)

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A retailer is more likely to use multiple specialty-merchandise wholesalers than multiple general-merchandise wholesalers.

A) True
B) False

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Merchant wholesalers may be either full service or limited service.

A) True
B) False

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The major difference between a selling agent and a food broker is related to the


A) breadth of the product mix carried.
B) breadth of the services/responsibilities mix of each agent.
C) ownership of the merchandise carried.
D) amount of the functional discounts each receives.

E) All of the above
F) A) and C)

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A manufacturer has greater channel control when it uses selling agents rather than merchant wholesalers to perform wholesaling functions.

A) True
B) False

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The major difference between agents and brokers is that agents are more likely to


A) use catalogs than a personal sales force.
B) be employed on a permanent basis.
C) be paid by both the seller and the buyer.
D) represent the buyer, not the seller.

E) C) and D)
F) A) and D)

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Which wholesaler is most likely to sell nonfood items to supermarkets?


A) Truck/wagon wholesaler
B) Rack jobber
C) Drop shipper
D) Franchise wholesaler

E) All of the above
F) None of the above

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