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Last year, Adventure Enterprises reported revenues of $24 million while its total expenses were $10 million. Based on this information, Adventure reported:


A) profits of $14 million.
B) profits of $34 million.
C) losses of $14 million.
D) losses off $34 million.

E) None of the above
F) A) and B)

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People living in San Jose, CA on average earn more money than people living in St. Louis, MO. The citizens of San Jose enjoy a higher standard of living than the citizens of St. Louis.

A) True
B) False

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The series of lines on a product packaging that the cashier scans when you check out at a grocery store or discount store is called a:


A) bar code.
B) zip code.
C) scan code.
D) laser code.

E) A) and C)
F) A) and B)

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Businesses favor:


A) minimal government spending because it keeps taxes to a minimum.
B) more government services because it minimizes tax consequences.
C) maximum government spending because it raises business profits.
D) less government spending because it lowers business profits.

E) A) and C)
F) B) and C)

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Successful firms follow a customer-driven strategy, as opposed to the management-driven strategy used in the past.

A) True
B) False

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An entrepreneur risks time and money to start and manage a business.

A) True
B) False

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Producing a high quality product will ensure success in the competitive environment.

A) True
B) False

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In order to compete well and gain market share, contemporary businesses are changing to be more .


A) customer-driven
B) cash-driven
C) management-driven
D) production-driven

E) All of the above
F) A) and B)

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The main difference between B2C and B2B e-commerce is that B2C uses only the Internet, while B2B combines e-commerce with traditional (bricks-and-mortar) outlets.

A) True
B) False

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Bruno and Gino are worthy competitors in the bakery business in a small upscale resort town. Gino recently negotiated a contract with a supplier for really cheap cooking oil. He knows that bakery customers want cheap products. In this competitive environment, keeping the price down is all that matters.

A) True
B) False

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The statistical study of human population to learn its size, density, and characteristics is called:


A) psychographics.
B) econometrics.
C) demography.
D) geometry.

E) None of the above
F) A) and B)

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An electronic storage file where information is kept is called a CPU.

A) True
B) False

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Which of the following organizations is an example of the goods-producing sector of the economy?


A) Ford Motor Company
B) Florida State University
C) Children's Hospital
D) H & R Block Tax Consulting

E) B) and D)
F) A) and B)

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The most important difference between for-profit businesses and nonprofit organizations is that:


A) businesses do not benefit society.
B) nonprofit organizations seek to make a profit for its owners and organizers.
C) nonprofit organizations do not seek a profit for its owners or organizers.
D) nonprofit organizations do not file tax returns.

E) A) and D)
F) A) and C)

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According to the "Spotlight on Small Business" box for Chapter 1, Lisa Knoppe Reed started a unique business called "Art for a Cause". Which of the following statements accurately conveys the climate surrounding women-owned businesses?


A) Although it would make an ideal world, it remains difficult to make a living when you combine social causes and business ventures.
B) There are still tremendous stigmas about women owning businesses. The few women who attempt to run their own business each year is indicative of these cultural problems.
C) It is difficult enough for women to be entrepreneurs. When women combine social causes with their business skills, the business failure rate intensifies.
D) The number of women owned businesses has increased significantly. As a social entrepreneur, Lisa's business model proves that one can be successful and also improve the lives of others.

E) C) and D)
F) None of the above

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Health care, insurance, recreation and other intangible products are provided by the:


A) global sector.
B) service industry.
C) industrial sector.
D) manufacturing industry.

E) A) and B)
F) A) and C)

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The B2B Internet market consists of selling goods and services to consumers.

A) True
B) False

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The major difference between businesses and nonprofit organizations is that only businesses can increase the standard of living, while only nonprofit organizations can improve the quality of life.

A) True
B) False

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To remain competitive in today's market, firms must produce a quality product and offer outstanding service at a reasonable price.

A) True
B) False

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Businesses that cater to older consumers in the future will likely not be successful.

A) True
B) False

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