A) efficient consumer response systems
B) order replenishment systems
C) customer logistics factors
D) minimum-inventory systems
E) web-based response systems
Correct Answer
verified
Multiple Choice
A) a channel member severs relationships with other channel members to work for or with a competing manufacturer.
B) channel conflicts are resolved by a third party.
C) a channel member bypasses another member and sells or buys products direct.
D) channel conflicts are resolved through a binding arbitration from a panel of representatives from all channel members involved.
E) the entire distribution chain is eliminated,such as when a company sets up its own wholesaler and retailer network.
Correct Answer
verified
Multiple Choice
A) order processing.
B) materials handling and warehousing.
C) time.
D) inventory.
E) transportation.
Correct Answer
verified
Multiple Choice
A) manufacturers
B) retailers
C) agents
D) wholesalers
E) brokers
Correct Answer
verified
Multiple Choice
A) order cycle time.
B) order handling time.
C) order-to-ship duration.
D) purchase cycle.
E) logistics cycle.
Correct Answer
verified
Multiple Choice
A) inventory management.
B) dependability.
C) communication.
D) reverse logistics.
E) accountability.
Correct Answer
verified
Multiple Choice
A) raw materials to the producer.
B) semi-finished materials to a merchant wholesaler.
C) finished products to the distributor.
D) finished products directly from the producer to the retailer.
E) a product from the source of raw materials to consumption.
Correct Answer
verified
Multiple Choice
A) an intermediary that performs a variety of marketing channel functions involving selling,stocking,delivering a full product assortment,and financing.
B) an intermediary that maintains its own salesforce and performs all channel functions.
C) an intermediary that deals exclusively with the selling,stocking,and delivery of raw materials used by manufacturers in the production of its products.
D) an intermediary that deals with a single product line within a single industry.
E) an intermediary that performs functions involving selling,stocking,and delivery of industrial goods but is unable to provide financing due to the normally large expenditures.
Correct Answer
verified
Multiple Choice
A) Cray supercomputers
B) Harkman electrical products
C) Boeing aircraft
D) Caterpillar tractors
E) Fastenal industrial fasteners
Correct Answer
verified
Multiple Choice
A) chain of command
B) marketing hierarchy
C) marketing agent
D) marketing channel
E) marketing middleman
Correct Answer
verified
Multiple Choice
A) dual distribution
B) backward integration
C) forward integration
D) horizontal integration
E) strategic channel alliances
Correct Answer
verified
Multiple Choice
A) customer service
B) supplier service
C) wholesaler service
D) retailer service
E) stakeholder service
Correct Answer
verified
Multiple Choice
A) consumer
B) agent
C) wholesaler
D) brokerage firm
E) middleman
Correct Answer
verified
Multiple Choice
A) an order replenishment system that maintains a 10 percent inventory rate at all times in order to guarantee there will never be stockouts.
B) an online virtual inventory storage program that allows firms to enter in minute-by-minute information in order to avoid stockouts due to unforeseen environmental forces.
C) a computer program that allows even the smallest manufacturer to manage its inventory system.
D) an inventory management system that is designed to make the process of reordering and receiving products as simple as possible.
E) an exclusive contractual agreement between delivery services such as FedEx or UPS to deliver expedited orders at a special low rate,regardless of the day and time.
Correct Answer
verified
Multiple Choice
A) the integration and organization of information and logistic activities across firms for the purpose of creating and delivering goods and services that provide value to ultimate consumers.
B) organizing the cost-effective flow of raw materials,in-process inventory,finished goods,and related information from point-of-origin to point-of-consumption to satisfy customer requirements.
C) the integration and organization of information and logistical activities that actively bring consumers together with sellers through the express use of agents and brokers.
D) an inventory management system that is designed to reduce the retailer's lead time for receiving merchandise,which then lowers a retailer's inventory investment,improves customer service levels,and reduces logistic expenses.
E) a highly organized system that facilitates minute-to-minute communication between all members of a supply chain and ensures the producer is aware of any changes in delivery or demand for a product or service.
Correct Answer
verified
Multiple Choice
A) Corporate vertical marketing systems can use either forward integration or backward integration but not both.
B) Corporate vertical marketing systems increase distribution costs.
C) Corporate vertical marketing systems increase investment but decrease fixed costs.
D) Corporate vertical marketing systems are only effective with low-end consumer products.
E) Corporate vertical marketing systems offer more control over supply sources or resale of products.
Correct Answer
verified
Multiple Choice
A) service-oriented voluntary chains
B) channel-dominated voluntary chains
C) distributorship cooperatives
D) retailer-sponsored cooperatives
E) reseller franchising
Correct Answer
verified
Multiple Choice
A) integrated
B) responsive
C) harmonized
D) efficient
E) multi-tiered
Correct Answer
verified
Multiple Choice
A) service-sponsored retail franchise system
B) manufacturer-sponsored wholesale franchise system
C) manufacturer-sponsored retail franchise system
D) administered vertical marketing system
E) service-sponsored franchise system
Correct Answer
verified
Multiple Choice
A) efficient
B) responsive
C) harmonized
D) integrated
E) multi-tiered
Correct Answer
verified
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